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What Carnival Cruise Lines Can Teach You About Content Marketing

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Carnival Cruise Lines will debut  three different television shows  on three different networks in October 2016.  Here are some strategies content marketers can employ based on these new TV shows.

The Zero Moment of Truth in Higher Education

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Jim Lecinsk i of Google wrote about the concept of the  Zero Moment of Truth.   In this ebook, Lecinski made the argument that people are requiring increasing numbers of information sources before making a purchase decision.