Dr. Anthony Edwards

Feel like everyone's on social media except you?  Want to start using social media for yourself or your department, but not sure where to start?  Here I will provide some tips to help you get started quickly on a few of the popular social networks.

Jim Lecinsk i of Google wrote about the concept of the  Zero Moment of Truth.   In this ebook, Lecinski made the argument that people are requiring increasing numbers of information sources before making a purchase decision.

If you are trying to increase awareness or enrollment in your academic institution or department, here are 8 reasons you should integrate blogging into your market strategy: